Using the MoSCoW Method to organise what you will and won’t get during a consulting project
Ever find yourself mid-way through a research consulting project and disagreeing on what can be delivered? It’s the start of the year […]
Author: Simon Vanstone
Benchmarking Infographic: Why you might want to do it and how you can collect the data
With the start of the new year, you may look at your company, business unit, or function and decide it is time […]
Project History III – How do we get our new med-tech or software offering into a hospital?
Two crucial questions I’ve tackled in numerous projects for new life science products designed for hospitals are: who are the decision-makers, and […]
Simon Says Read This Book: Capitalizing a Cure
Has the influence of finance in biopharma helped or hindered addressing unmet needs and getting treatments to patients? Roy Victor’s book is […]
Why Your Strategy, Competitive Intelligence or Market Research Project Findings Deserve a Podcast (And 4 Other Formats to Make Them Memorable)
Intro You, your internal strategy/research/insights team, and one or more vendors have just wrapped up a project to support a drug, medical […]
6 Steps to Understand the Evolution of Treatment for a Disease Using AI
Getting up to speed quickly on a new disease area is something myself and many in Business Development, New Product Planning, Competitive […]
Project History II – Why it is never too early to understand your customers
Intro This is part of a series of articles covering past projects to help existing and potential clients understand the journey of […]
Simon Says Read This Book: A Prescription for Change
This week I’m sharing a book recommendation rather than a blog post. I have slowly been working through the books available on […]
Why a clinical decision support system could be an outside the box option to differentiate your drug
Intro For Pharma companies looking to differentiate and strengthen their drugs with a beyond-the-molecule offering, a clinical decision support system (CDSS or […]
How expensive is it to develop a drug? A 2024 Update
Getting a Nature + subscription was one of the best decisions we made this year. For £15 a month we get access […]